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‘OceanHug™,’ the latest innovation from Shapellx, introduces a sustainable line of shapewear and intimates designed to blend ocean-inspired beauty with cutting-edge performance. Crafted using recycled oyster shells, the OceanHug collection gives new purpose to marine waste, with each piece incorporating fabric derived from 33 discarded shells. Lightweight and moisture-wicking, the pieces are enriched with collagen peptides and oyster protein to help nourish skin, making them ideal for sensitive wearers.
The collection features lace-trimmed bodysuits, wireless bras, shaping camis, and briefs in serene oceanic hues, including baby blue, oyster white, and lavender pink. Each item emphasizes support, smoothing, and everyday comfort while advancing circular fashion. OceanHug marks Shapellx’s strongest step yet toward innovative, eco-conscious shapewear design. The collection is available now on shapellx.com.
OceanHug positions Shapellx as a pioneer in sustainable fashion, leveraging waste innovation for premium shapewear. This launch strengthens the brand’s ESG credentials and aligns with growing consumer demand for ethically made products.
Image Credit: Shapellx
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