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The Paris Saint-Germain women’s soccer club has officially teamed up with Ilia Beauty in a partnership that positions the clean beauty brand as the team’s exclusive hybrid makeup partner through 2026. This strategic alignment reflects the growing intersection between beauty and sport, with both organizations committed to promoting wellness, performance, and female empowerment.
The collaboration aims to highlight the shared values of integrity, innovation, and excellence, with Ilia bringing its skin-forward, high-performance products to athletes who compete at the highest level. Ilia founder Sasha Plavsic, whose background includes both European roots and a family of athletes, emphasized the synergy between sportsmanship and skincare in advancing the brand’s mission to protect and revive the skin.
This partnership also represents PSG’s broader vision to build empowering, purpose-driven relationships and celebrate women in sports. With global visibility and a strong message of confidence and strength, the campaign will unfold across the 2025 and 2026 seasons.
Image Credit: Ilia Beauty
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