Market-Inspired Pop-Ups : La Plaza Johanna Ortiz

‘La Plaza Johanna Ortiz’ is turning heads at Le Bon Marché with a pop-up that brings Colombia’s vibrant textures, colors, and soul to the heart of Paris. Spanning 2,370 square feet, the space blends fashion, culture, and craftsmanship in a four-month activation inspired by Cartagena’s local markets and the architecture of Quindío.

This immersive experience showcases more than just Johanna Ortiz’s signature resortwear. It features an exclusive 250-piece capsule filled with sun-soaked prints, luxe swimwear, and artisanal home décor. From hand-painted ceramics to collaborative eyewear, each item celebrates Colombian heritage and community-driven artistry.

Guests can also sip Colombian coffee, watch live basket weaving demos, and shop curated collaborations — like candles with Bon Parfumeur and pickleball gear with Recess. With its café corner, colorful ambiance, and lifestyle-centric approach, La Plaza Johanna Ortiz offers a journey through the designer’s world. It marks a major moment for the brand in Paris, laying the groundwork for a potential standalone store.

Image Credit: Le Bon Marché