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Tilray Brands, Inc. has announced an expansion of its Fizzy Jane’s and Happy Flower product ranges that will offer consumers a series of options to enjoy socially, potentially as an alcohol alternative. The product ranges will be enhanced with 10mg hemp-derived THC options for Fizzy Jane’s Vanilla, Blood Orange and Lemon Lime flavors. Happy Flower will be elevating its Super Bloom Collection with 10mg THC varieties as well across its Strawberry Daiquiri, Margarita and Peach Bellini options.
SVP of Commercial Operations & Strategy at Tilray Sam Garfinkel spoke on the Fizzy Jane’s and Happy Flower products saying, “As the THC beverage space continues to evolve, consumers are seeking variety, not just in flavor, but in experience. With Fizzy Jane’s and Happy Flower, we’re meeting consumers where they are, whether they’re entering the category or looking for an enhanced experience. These new formats are crafted for summer moments, social connection, and the growing demand for hemp-derived delta-9-THC options.”
Image Credit: Tilray Brands Inc.
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