European Fitness Pop-Ups : nordic strong

Nordic Strong, a Copenhagen-based fitness concept, is expanding to the U.S. with a summer pop-up in Sag Harbor followed by a permanent New York City flagship opening in fall 2025. The studio offers a distinctive approach to functional training.

Nordic Strong stands out in the crowded fitness market with a patented machine that replicates cross-country skiing motions. This device, which is central to the studio’s concept, combines cardio, strength, and mobility in low-impact, full-body workouts. Founder Nicoline Roth has designed three signature class formats — Nordic Strong (high-energy strength training), Nordic Sculpt (Pilates-inspired toning), and Nordic Cardio (endurance-focused intervals). All of these emphasize sustainable movement, breathwork, and mental clarity.

The Sag Harbor pop-up provides an accessible trial for summer residents and visitors, while the upcoming NYC flagship signals long-term availability for urban professionals seeking efficient, results-driven routines.

Image Credit: Nordic Strong