[ad_1]
Great Clips holds official NHL and NHLPA partnerships. Embracing this position, the salon chain has created a sweepstakes where participants can enter by simply checking in via the Great Clips app. The grand prize includes airfare, hotel accommodations, and tickets to a Stanley Cup Final game. Secondary prizes of $100 gift cards for both Great Clips services and NHL merchandise provide additional incentive for participation.
The campaign extends across multiple platforms, including digitally enhanced arena advertising during broadcasts, influencer collaborations with hockey content creators, and in-salon promotions. To amplify the promotion, the brand enlisted NHL stars Cale Makar and Matthew Tkachuk for television commercials and social media content.
Image Credit: Great Clips
[ad_2]
Source link