Professional K-Beauty Innovations : K-Beauty Innovation

VT-Cosmetics’ U.S. retail debut at Ulta Beauty represents a significant milestone for K-beauty innovation, particularly through the brand’s flagship Reedle Shot product line, which reimagines professional skincare for at-home use.

The brand’s patented microneedling technology utilizes biodegradable marine sponge spicules to create micro-channels in the skin. This, in turn, enhances penetration of active ingredients like Centella Asiatica and hyaluronic acid without the discomfort or recovery time associated with clinical procedures. This K-beauty innovation caters to the growing demand for non-invasive yet high-performance skincare. Alongside Reedle Shot, VT-Cosmetics introduces its Vegan PDRN Essence — a performance-driven plant-based alternative to traditional salmon-derived PDRN that claims faster absorption and gentler compatibility with sensitive skin. This product mimics the effects of injectable treatments through topical application.

Image Credit: VT-Cosmetics