Glow-in-the-Dark Prescription Bottles : Glowing Relief

There’s significant room for prescription bottle packaging to embrace more visible labeling systems, which could ultimately make designs not just more user-friendly, but potentially life-saving, as proven by Glowing Relief, developed for Farmacias Plaza by Ogilvy Puerto Rico. While other prescription bottle packaging designs focus on larger, high-contrast fonts for improved readability, these prescription bottle labels use photoluminescent ink to remain visible during power outages, which are commonly experienced by people in Puerto Rico.

This design, created to fit standard pill bottles, has the potential to better help people identify their medications during power outages at night. These glow-in-the-dark bottles are now available at Farmacias Plaza 18, Lomas Verdes, and through the Alivia Home Delivery App.