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Veronica Beard’s expansion into sunglasses and jewelry marks a strategic evolution for the contemporary fashion brand. Its debut collection is available across its 44 boutiques and e-commerce platforms. These accessories are explicitly designed to coordinate with the brand’s clothing line.
The new sunglasses and jewelry capsules reflect Veronica Beard’s established aesthetic of polished versatility. The sunglasses line was developed in collaboration with Selima, and it features three core styles — Jane, Edie, and Brigitte. These are offered in classic colorways like tortoise and black. The design of the frames emphasizes wearability and timelessness.
Meanwhile, the jewelry collection was created with designer Beth Ward. It introduces 10 pieces spanning earrings, necklaces, bracelets, and anklets. Veronica Beard relied on materials like resin and enamel beads to deliver lightweight, everyday luxury with playful touches of color.
Image Credit: Veronica Beard
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